We’ve explored many of the features that come with the TopDog App to make your domain management experience simple, efficient, and effective.
Now, we explore how to go about choosing the right domain for your business, one thats memorable, catchy and fully encompasses your brand.
CHOOSING THE RIGHT DOMAIN
When using the TopDog domain app, you automatically gain access to over 300 domain name options.
However, when it comes to choosing the right domain for your business, there are a few key things to keep in mind.
Number 1, Branding: the domain you choose will not only allow people to find you online, but it also serves as a branding opportunity, sending a clear message online from what your business is to what it offers. This is essential as the right domain name can increase your business’s brand recognition.
Which brings me to number 2, Targeting: brand recognition is important, but targeting your area and your consumer demographic is equally as important. With the domain extensions provided by TopDog, you have everything from .academy to .zone to target your desired audience as well as your desired area, from local to global. We have a variety of gTLDs to choose from, including .Africa, .joburg, .capetown and .durban so you’re guaranteed to find one to suit your business.
And finally, number 3, memorability: the domain you choose for your business must be catchy and memorable. There are millions of registered domain names, so choosing a domain name that is short, catchy and memorable is essential to stand out and make sure that customers remember you and more importantly, refer others to your business.
Keep these points in mind, and you will be able to choose the right domain for your business.
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